Handcrafted skin care, custom fishing tackle, and practical apps. Different pursuits, brought together by Clann & Ember.
Useful tools for the moments that shape your day, on and off the clock.
A clearer view of training, readiness, and progress. Built for players, parents, and coaches across sports.
Explore Elite PerformanceMake room for recovery after demanding work. Sleep, fitness, and wellbeing for first responders and nurses.
Explore AftershiftLess mental load. More room for what matters. A practical project focused on making everyday life easier.
Explore Off My PlateFrom everyday skin care to something made for your next cast.
All-natural tallow-based soaps, skin creams, and pain balm.
Explore Macks TallowCustom-painted fishing lures and custom-colored soft plastic baits.
Explore MFR Custom TackleClann speaks to family and heritage. Ember brings to mind warmth, resilience, and the fire that stays with you.
Together, they reflect what guides this work: care for family, respect for service, and pride in making something useful.
Build around the people using the tools and the families who depend on them.
Make space for the demands of training, caring for others, and working difficult shifts.
Thoughtful products and clear, practical apps that earn their place in everyday life.
Product enquiries, app questions, or a conversation about what comes next.